Want to learn “How to earn money from social media in India”?
Today, we will learn some of the easiest ways about how to earn money from social media in India. Depending on your interest areas, you can choose single or multiple ways to make money.
Social Media usage is at an all-time high right now in the world owing to the Corona pandemic. And it is still growing by leaps and bounds. India recently surpassed the USA in terms of daily Facebook active users.
Don’t you think that is something really huge?
It is the perfect time to find out and learn interesting ways about ‘How to earn money from social media in India?’
So let us get started!
Today, social media has become a major attraction among people from all age groups. And for people from all professions, be it a doctor or a lawyer.
In the past few years, the use and purpose of social media platforms have witnessed a drastic change. Social media platforms are now widely used to make handsome money sitting at home, apart from making connections. One can easily make money on social platforms like Facebook, Instagram, and Twitter. Anyone can make a good chunk of money by generating leads through advertisements on these platforms. It’s up to you whether you work for yourself or your clients.
A blend of informational and promotional posts is the right way to build an audience and grow business hand-in-hand on social media.
Different Ways To Earn Money From Social Media In India
When looking to find ways to earn money from social media, one needs to be a little cautious. Spend some time doing research on which platform suits you best. People are making money on every social media platform present today. But one has to put in some research work to find out what best suits one’s needs and abilities.
For instance, one may use Twitter to follow on news regarding politics, or use Linked In to fulfill more professional requirements. One may refer to YouTube videos to find in-depth knowledge about any given topic. Thus, one has to choose the right platform matching his/her requirements. This is crucial to anyone’s success on social media platforms.
Earn Money On Social Media By Affiliate Marketing
Affiliate Marketing is one of the most fascinating concepts when it comes to making money online. Affiliate marketing, in a nutshell, is a way to make money by promoting products of other companies (like Amazon.com, etc.). But this is no “get-rich-quick” method. This method requires in-depth research about a particular product you wish to promote. Consistency and patience are key if one wishes to be successful with affiliate marketing.
Apart from Amazon, which provides 4% to 10% of commission per sale, there is a host of others depending on product categories. Platforms like ClickBank (for Digital Products), Rakuten, CJ Affiliate, JVzoo, Booking.com (for Travel), etc., offer hefty commissions, even up to 80% in some cases.
After you get your affiliate link from any of the above-listed websites, all you need is to drive traffic. The more traffic you get to your affiliate link, the better it is. Now, there are two ways to get traffic to your link, namely-
- 1. Paid traffic- As the name suggests, here you run ads using platforms like Facebook and Google. This method is suitable if one can afford to spend a good sum of money on advertisements on these platforms. Moreover, this method is suggested only if one possesses good knowledge about running ads on these platforms. To make a profit using this method, one must keep in mind that his/her ads cost is lower than his/her earnings from the particular ad. This method is best suited when one needs to see quick results.
- 2. Organic traffic– This is the free traffic that one gets owing to their strong online presence. This is a time taking process and it is suitable if one is in no hurry to see the results from their affiliate marketing program.
Putting how affiliate marketing works in simple words-
- Sign up with an affiliate marketing website, say Clickbank.com.
- Choose from the large variety of options that best suits your interest.
- Obtain a unique affiliate link to promote.
- Share your unique link on your blog, or on other public platforms like Quora and attract as many people as you can to click on the link.
- Earn a commission every time a person makes a purchase using your unique link.
Earn Money From Social Media by Selling Products
One can also create his/her product. These products can be either digital or physical products. It’s advisable to go with digital products for beginners.
Since digital products are easier to create and promote and require less amount of money to develop products. These digital products can be e-books, online courses, etc.
For example, one may list his/her e-book on Amazon Kindle or ClickBank. And then promote the link of the e-book on different social media platforms. Digital products require minimum maintenance and have an unlimited supply. Once created, they can bring you a good sum of money forever.
On the other hand, physical products require huge capital in the development stage. And one should go for them only once they have validated the product idea and have the necessary risk-bearing ability. That said, physical products like designer jewelry, crafts, and other home/living products are relatively easier to sell online. Websites like Etsy.com are a great place to sell physical products online.
Once you have decided on your product (digital or physical), you can sell it directly on different social media channels like Facebook, Pinterest, Instagram, etc., You may sell your products through any e-commerce platforms which allow listing products by their users. Or you may launch your own website to move your products.
If you decide to sell individually on social media platforms, then you will have to take care of different activities. These activities may include shipping, customer care, logistics, etc. Whereas, with other e-commerce platforms, all these works get significantly reduced.
Earn Money From Sponsored Posts
Another interesting way to make money using social media is publishing sponsored posts on your social media handles. These social media handles may be your Instagram handle, Facebook community, or blog, or YouTube channel.
This method is suitable if you get a good number of followers or subscribers to your social media handles.
Any brand that finds your social media followers to be their potential clients, may approach you to promote their products and services using your social media brand. Sponsored posts are an excellent way to leverage your strong social media presence to make extra money.
But you need to be careful with the sponsored posts. It is possible that a person is not pleased by using a product recommended by you. This might harm your image among your fans and followers.
Earn Money From Social Media By Providing Mentoring Services
If you possess skills that you feel solve other people’s problems, you can start your own mentoring program. You may provide online sessions to interested individuals. You may use video calls on Skype, Google Hangouts, or Facebook Messenger, or any other platform of your choice.
One may begin this by building a strong online brand for oneself. This helps to win people’s trust in the services you want to offer.
For example, if you are an expert in branding services, then you may start building your personal brand on channels like LinkedIn, Facebook, and Twitter. You would like to have a social media strategy to promote your brand.
You may start by providing your services to family and friends. Ask them to share their experiences on social media handles and mention your social handle. This will help you gain trust among your potential clients. Also, create engaging content and build a community around your brand.
Earn a good number of fans and followers on different social media platforms. This way, you may start attracting new clients. This will provide a much-needed boost to your mentoring business. Your coaching service can be offline too but that depends upon your business goals.
To mention, it is much easier to provide online coaching. It does not involve overheads like a classroom and other conference equipment. You just need a good internet connection and a laptop, to begin with.
Earn Money From Social Media By Providing Value To Your Audience
Providing value to your users is the best practice to maintain your existing list of followers and supporters. This also helps to add new users to your list. No one likes a bad experience. And one person’s bad experience can mean a huge toll on your overall reputation. And in this digital world, everything is transparent. What you do today, can impact you in the long run.
Thus, it’s the best practice to provide valuable content to your users. Anyone who wants to leverage his/her social media presence should act responsibly and carefully. You have to assess the impact of your moves in advance. This would save you from doing any harm to yourself in the future.
Earn Money From Social Media By Providing Freelance Services
Freelancing is a great way to earn money from social media. If you possess a good skill set such as graphic designing, video editing, etc., you may sell them online. One can provide freelance services to your potential clients as per their needs. You may provide services like social media auditing, Facebook page management, social media content creation, social media advertisements (PPC Ads on Facebook, Twitter, Linked In, etc.), running social media contests, Google ads, etc.
Also, you can start your freelance social media marketing business by creating your free account on freelancing platforms.
Some of the reputed freelancing platforms include Fiverr.com, Freelancer.com, UpWork.com. All you need to do is sign up on these platforms and list the services you can provide. These services may be graphic designing, video editing, content writing, etc. as mentioned above.
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You can also create your website or blog to create your brand. This way you can share your blog posts on different social media channels to bring in traffic and get clients interested in your services.
If you create and share quality content (which helps your target audience) regularly, your work will get traction quickly. You will soon start getting inquiries from potential clients to handle their social media marketing activities. And once you do a quality job, you will start getting word-of-mouth references, which is crucial in scaling any business.
Initially, it’s advisable to provide your services within your social circle. You can also ask your friends or other acquaintances in your professional circle for any social media-related projects. Once you get your first client, it becomes easier to scale.
The most convenient way to get freelancing opportunities is via Freelance sites like Freelancer.com, Upwork.com, PeoplePerHour.com, etc. Just sign up and create an account on any of these websites. Add your complete professional details and work samples and you are all set to go.
You can also get clients for your services from different social media groups on Facebook and Linked In as lots of clients look for freelancers in such groups.
NOTE: You may also opt for full-time freelancing as your career option. This type of occupation provides you with freedom and the ability to choose between the works you want to do and the people you want to work for.
All It Takes Is The First Step
None of the above-mentioned methods would be any good to you if you do not take that firsts step. Everything great you see around today was as small as your first step would be. Great things take time. Be it any corporate behemoths, either Apple, Facebook, Amazon, etc., none thought of becoming this huge one day. So better take that first step and get in the way of becoming great someday soon shortly. Just sitting and thinking never did anyone any good.
In the end, what pays off is nothing but consistency. You may choose any platform and any method of your choice and then stick to it. But you have to be determined to make your method work for you. Maybe you get tempted along the way to try different tools, techniques, and platforms. But this way you will excel in none of them. Whereas, if you stick to one platform at a time, you will certainly get rolling quickly. Once you are established on one platform, you may try other options available in the market.
Wrapping This Up
This article can prove to be a great deal in your journey of making money online. The methods listed above are all genuine and rewarding. Anyone serious about making money using social media platforms can begin with any of the above-mentioned methods. All you need is persistence, dedication, and a true will.
Hope you liked what you learned today. Share it with your loved ones.
May you have a great journey ahead.